SEA - Social Ads - Data
We help you navigate the complexity of digital advertising by providing a scientific approach to media performance. Start optimizing for business results, not just for reported ROAS.
Leverage latest formats & best practices - minus the hype - with a transparent roadmap & test design process. Optimize Pmax further with product feed optimization.
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Creative testing at scale for performance-first and full-funnel strategies. Leverage the best of platform automation and retain control on targeting with our audience layering methodology.
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Shared ad-centric ab performance dashboards at no extra cost. Live account status monitoring and email/SMS alerts - account paused / over or under spend, suspicious activity.
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Client-side ehanced conversions + consent mode V2 ready tracking. Server-side GA4, Google Ads, Meta Conversion API, TikTok, Snapchat
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First contact. You tell us about your business and your goals.
Integrate your data sources and audit your accounts. Depending on your needs or what we find, we may audit tracking quality, media performance, product feeds, use of 1P signals, creatives or the overall acquisition strategy. We provide you with a detailed report and an actionnable roadmap.
Onboarding. You are being shared access to our platform and we start working together to implement the roadmap.
Collaboration. We work together to implement the roadmap and start optimizing your media performance.
Data Formula is...
We optimize for measurable business results, not just for ROAS reported by ad platforms.
We provide full transparency into our methods and results. We want to help you navigate complexity rather than hiding it from you.
We deploy robust reporting capabilities to provide in-depth analyses and enable faster decision-making.
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